Founder, bywill.ai
WillFernandes
Greater capacity and stronger support.
01 About
Business and marketing thinking, put to work with creative craft and practical AI.
I bring business and marketing thinking together with creative work, practical AI and education. I work with business owners and teams to clarify priorities, strengthen their message and improve how work gets done.
That might mean setting a marketing direction, shaping a digital experience, testing an automation or helping your team build confidence with AI. The result starts with the people using it, so the starting point is always what you want to achieve and who will use it.
02 What Will does
- AI
- Education
- Automation
- Strategy
- Creativity
03 Credentials
Qualified to teach.
Experienced in the work.
- Fractional CMOAbout 20 years' experience in marketing, brand and growth.
- Certified trainerTAE40116 Certificate IV in Training and Assessment.
- Cert IV in AI for BusinessFormal grounding in applying AI to real business work.
- Monash facilitatorFacilitator on Monash's AI Strategy and Leadership Accelerator, from February 2027.
04 Elsewhere